Literaturnachweis - Detailanzeige
Autor/inn/en | Limaye, Mohan R.; Victor, David A. |
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Titel | Cross-Cultural Business Communication Research: State of the Art and Hypotheses for the 1990s. |
Quelle | In: Journal of Business Communication, 28 (1991) 3, S.277-99 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0021-9436 |
Schlagwörter | Business Communication; Communication Research; Higher Education; Intercultural Communication; International Communication; Research Needs; Research Problems |
Abstract | Reviews the scholarly literature in cross-cultural business communication and discusses its shortcomings. Demonstrates the limitations of the Western, linear paradigms and expounds upon some inadequately researched and unresolved important questions. Develops 10 testable hypotheses for the 1990s. Advocates developing new paradigms and concept redefinitions to include non-Western world views and effectiveness criteria. (SR) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |