Developing Effective Recruitment Strategies for African American Men to Earn Alternative High School Credentials

Autor/inn/en	Miller, Michael T.; Deggs, David M.; Hunt, Valerie H.; Robterson, Lona J.; Embry, Callie
Titel	Developing Effective Recruitment Strategies for African American Men to Earn Alternative High School Credentials
Quelle	In: Adult Learning, 34 (2023) 2, S.79-90 (12 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Zusatzinformation	ORCID (Miller, Michael T.)
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1045-1595
DOI	10.1177/10451595211073725
Schlagwörter	Student Recruitment; Program Effectiveness; African Americans; Males; High School Equivalency Programs; Equivalency Tests; Interpersonal Relationship; Administrator Attitudes; Social Media; Religious Factors; General Educational Development Tests + Suchen Sie Ihr Suchwort? Afroamerikaner; Male; Männliches Geschlecht; Interpersonal relation; Interpersonal relations; Interpersonelle Beziehung; Zwischenmenschliche Beziehung; Soziale Medien
Abstract	African American men have among the worst high school completion rates of any population in the United States. The consequences of dropping out of school are serious and include high levels of unemployment and incarceration. Attempts at recruiting these men to return to complete a high school credential have not been broadly successful, and the current study was designed to identify the best ideas and practices of recruiting African American men into high-school equivalency completion programs. Using a snowball-generated sample of eight adult education program directors, interviews were conducted to identify strategies and approaches for recruiting African American men. Ultimately, program directors comments resulted in three broad categories of successful recruitment: using personal relationships that connect with men where they are, strategically using social media and online resources that are directly targeted toward these men, and utilizing the relationships and support networks of African American church communities. Responding program directors also stressed the need to meet these men at the physical and psychological places where they are, recognizing that these points of contact can and will change as the men age and face different personal circumstances. The findings provide key information for high-school equivalency program directors as they construct purposeful recruitment plans that also include measures for assessing the effectiveness of their recruitment campaigns. (As Provided).
Anmerkungen	SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: https://sagepub.com
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2024/1/01