Literaturnachweis - Detailanzeige
| Autor/in | Roell, Christine |
|---|---|
| Titel | Using Nonprofit Commercials to Teach English |
| Quelle | In: English Teaching Forum, 59 (2021) 4, S.2-15 (14 Seiten)
PDF als Volltext kostenfreie Datei |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
| ISSN | 1559-663X |
| Schlagwörter | Television Commercials; Audiovisual Aids; Films; Second Language Instruction; Teaching Methods; Thinking Skills; Evaluative Thinking; Transfer of Training; Media Literacy; English Language Learners; Class Activities |
| Abstract | Nonprofit commercials are an inspiring but often overlooked resource in language teaching. Teachers can use these short and thought-provoking films in different scenarios with communicative language activities and strategies and to help students practice skills that form part of Bloom's so-called higher-thinking skills, such as creating (using information to create something new), evaluating (critically examining information and making judgments), and analyzing (taking information apart and exploring relationships) (Derek Bok Center for Teaching and Learning 2020). In addition, these films can promote the development of crucial transferable skills, such as media and film literacy, that are needed in the twenty-first century. This article discusses techniques that nonprofit commercials employ, shows ways of exploiting them for teaching English, and provides a list of films in the Appendix that may be of interest to English language teachers. (ERIC). |
| Anmerkungen | US Department of State. Bureau of Educational and Cultural Affairs, Office of English Language Programs, SA-5, 2200 C Street NW 4th Floor, Washington, DC 20037. e-mail: etforum@state.gov; Web site: http://americanenglish.state.gov/english-teaching-forum-0 |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2024/1/01 |
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