Food and Cultural Norms: Rural Mothers' Selection of Nutrition Intake for Their Young Children

Autor/inn/en	Baloch, Fozia Ahmed; Jogezai, Nazir Ahmed; Mohamad Ismail, Shaik Abul Malik
Titel	Food and Cultural Norms: Rural Mothers' Selection of Nutrition Intake for Their Young Children
Quelle	In: Health Education, 120 (2020) 1, S.87-106 (20 Seiten) PDF als Volltext Verfügbarkeit
Zusatzinformation	ORCID (Baloch, Fozia Ahmed)
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0965-4283
DOI	10.1108/HE-09-2019-0040
Schlagwörter	Food; Rural Areas; Mothers; Child Health; Sociocultural Patterns; Elementary School Students; Parent Child Relationship; Behavior; Theories; Mother Attitudes; Correlation; Developing Nations; Nutrition; Foreign Countries; Pakistan + Suchen Sie Ihr Suchwort? Lebensmittel; Rural area; Ländlicher Raum; Mother; Mutter; Soziokulturelle Theorie; Parents-child relationship; Parent-child-relation; Parent-child relationship; Eltern-Kind-Beziehung; Theory; Theorie; Mutterliebe; Korrelation; Developing country; Developing countries; Entwicklungsland; Ernährung; Ausland
Abstract	Purpose: This study aimed at exploring food related cultural norms that influence rural mothers' food selection for their primary school aged children (aged 4-7 years). Design/methodology/approach: This is a qualitative study conducted in northern parts of Balochistan province of Pakistan. The Theory of Planned Behaviour (TPB) was applied as the theoretical framework of the study. Within a qualitative research method four focused group interviews with 30 rural mothers were employed to generate data. Findings: The study found that mothers' food selection for their children was heavily influenced by certain cultural norms that have become taboos with the passage of time. It is evident through findings that subjective norms have a greater influence on mothers' behaviour than their attitude and perceived behavioural control (PBC). Originality/value: We ensure originality of this research paper as fewer researches have been conducted to further elaborate the link between socio-cultural norms and food selection. In particular, the influence of this close relationship on child health has been of limited consideration in a developing context. This paper has neither been published elsewhere, nor it is currently under consideration for publication in any other journal. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2024/1/01