Response Rates for Mixed-Mode Surveys Using Mail and E-Mail/Web

Autor/inn/en	Converse, Patrick D.; Wolfe, Edward W.; Huang, Xiaoting; Oswald, Frederick L.
Titel	Response Rates for Mixed-Mode Surveys Using Mail and E-Mail/Web
Quelle	In: American Journal of Evaluation, 29 (2008) 1, S.99-107 (9 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1098-2140
DOI	10.1177/1098214007313228
Schlagwörter	Mail Surveys; Measures (Individuals); Response Rates (Questionnaires); Research Methodology; Followup Studies; Intermode Differences; Elementary School Teachers; Preschool Teachers; Secondary School Teachers; Critical Incidents Method; Critical Path Method; Ohio; South Carolina + Suchen Sie Ihr Suchwort? Erhebungsinstrument; Messdaten; Antwortkontrolle; Research method; Forschungsmethode; Follow-up studies; Kontaktstudium; Elementary school; Teacher; Teachers; Grundschule; Volksschule; Lehrer; Lehrerin; Lehrende; Pre-school education; Preschool education; Erzieher; Erzieherin; Kindergärtnerin; Vorschulerziehung; Vorschule
Abstract	This study examines response rates for mixed-mode survey implementation involving mail and e-mail/Web components. Using Dillman's Tailored Design Method, 1,500 participants were sent a survey either (a) via mail with a follow-up contact via e-mail that directed them to a Web-based questionnaire or (b) via e-mail that directed them to a Web-based questionnaire with a follow-up contact via mail. Results indicate that these mixed-mode procedures produce moderately high response rates. However, the mail survey tended to be more effective than the e-mail/Web survey, when serving either as the initial contact or as the follow-up contact. These results suggest that survey implementation involving mail followed by e-mail/Web, or even mail-only approaches, may result in larger samples than implementation involving e-mail/Web followed by mail. (Contains 3 notes.) (Author).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10