Literaturnachweis - Detailanzeige
Autor/in | Wassom, Julie |
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Titel | In-House Company Newsletters: A Marketing Plan Worth Following. |
Quelle | In: Child Care Information Exchange, (1988) 62, S.19-22 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Leitfaden; Day Care Centers; Marketing; News Writing; Public Relations; Salesmanship; School Business Relationship |
Abstract | Discusses the use of in-house company newsletters as an effective means of marketing day care centers. Describes benefits to the company, planning of the article, ways to contact company newsletter editors, and provision of information for articles. (RJC) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |