Literaturnachweis - Detailanzeige
Institution | Association for Educational Communications and Technology, Washington, DC. |
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Titel | How to Produce Newsletters: Newsletter Editor's Handbook. |
Quelle | (1979), (42 Seiten)
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Monographie |
Schlagwörter | Leitfaden; Editing; Layout (Publications); Marketing; News Writing; Newsletters; Printing; Production Techniques; Voluntary Agencies |
Abstract | Specific procedures for planning, producing, distributing, and evaluating newsletters are provided in this guide intended for the staff of voluntary organizations who have limited or no prior editing experience. Topics covered include the functions and purposes of a newsletter; staff qualifications and duties, and the organization of a newsletter production staff; how to decide what to include and find appropriate articles; editing and writing techniques, including stylistic considerations; production decisions and procedures, including typesetting, format and design, printing and proofreading; distribution, with emphasis on preparations for mailing newsletters; and possible ways to evaluate newsletters, including survey questions and sample questionnaires. A bibliography lists additional sources for help in editing/writing or production/design, and a "game" based on the newsletter production process ends the guide. (LMM) |
Anmerkungen | Publications Office, Association for Educational Communications and Technology, 1126 16th Street, NW, Washington, DC 20036 (nonmembers $9.25, members $7.50). |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |